No retainer. You only pay for the calls you define as qualified.
Cold Sting Logo Cold Sting

FOR B2B COMPANIES ONLY

Performance Based Lead Generation

We will install and run the entire system so you can focus on actually serving your clients.

» Book your free strategy session «

Built for established B2B Businesses that close on calls.

10–30
Qualified appointments / mo
~3 wks
To your first booked calls
120+
B2B niches
0
Retainers — pay only on results

Book a call to find out whether the Cold Buyer Conversion System is suitable for your offer and market.

Book a call

ROI calculator

Your pipeline math, line by line.

Set the five numbers to match your business. See exactly how outreach turns into replies, booked calls, clients, and revenue.

New revenue you add in your first 12 months
$ 0
0 new clients won, each worth $5,000 over their lifetime.
Your numbers
Outreach Volume (people you contact / month)
10,000
to start the conversation
10,000 200,000
Reply Rate (how many reply)
5%
= 500 replies
0.5% 15%
Booking Rate (replies that book a call)
30%
= 150 calls
0% 50%
Closing Rate (calls that become clients)
30%
= 45 clients
0% 80%
Lifetime Value (what a client is worth)
$5,000
per client over their lifetime
$5,000 $100,000
Follow the math
Every month, here is how contacts turn into paying clients.
10,000
people get your emails
5% reply
500
replies land in your inbox
30% book
150
sales calls on your calendar
30% close
45
new clients signed
× $5,000 each
$225k
added to your business every month
Month by month
Revenue stacks up as each month brings a fresh round of clients.
Return on every dollar
$9.70
comes back for every $1 you put into client acquisition.
Most B2B companies sit at $3.00  You are running far ahead.
Break-even
5
clients pays the whole thing back. That is just 10% of what your funnel is projected to bring in.
The other 90% is profit.
Projection based on the numbers you set. Figures show new lifetime revenue at a steady monthly run rate.
Book a call

Book a call

Book your free strategy session.

A 30-minute call. We walk through your offer, ICP and run a feasibility model for your specific business and map precisely how your business could become even more profitable with this system.